Coupon & Point Service
Coupons that make customers
want to come back.
ACTIVA Inc. plans and operates VOWCHA, a multi-visit coupon service that local shops can offer for free. Customers receive the coupons on LINE and use one at each visit. Shops pay nothing: in Japan, ACTIVA covers the discount.
What we do
One mechanism for three kinds of people.
Customers get a safe, rewarding multi-visit coupon. Shops get new and returning customers with no cost. Events and communities get local activation that does not depend on a budget.
For customers
Receive coupons from shops you like in the LINE mini app and show the screen at checkout. Signing up and using it are free, with no app to install.
For shops
No setup fee, no commission. ACTIVA prepares a multi-visit coupon at the value the shop chooses and, in Japan, pays the discount back to the shop the following month.
For events, communities and partners
Food festivals, markets, shopping streets and partner apps use VOWCHA as a shared coupon platform. Regional partners bring it to their own market.
Track record
From full launch in April 2026 to shops across Japan in six months.
Used mainly by independent restaurants, beauty salons and wellness shops, and by event booths.
396
member shops (116 independent shops + 280 event booths)
1.25M
coupons issued in total
14,000
customers who received coupons
98%
of new applications came through referrals from shops and agencies
Figures from production data as of the end of September 2026.
Safety
Built to be used with confidence
- VOWCHA is provided through the official LINE account “バウチャ！” (Voucha!) and a LINE mini app. It is operated by ACTIVA Inc., Minato-ku, Tokyo.
- Registration and use are free for customers. ACTIVA never asks customers for bank transfers, account details or passwords.
- Coupons are used by showing the screen at the shop’s checkout. They cannot be exchanged for cash or resold.
Partners
Bring VOWCHA to your market.
We are looking for regional partners, sales agencies, app operators and event organizers in Southeast Asia and beyond. Terms are agreed per market.